About us
Jonny Green
Founder & Director at Channelwise Ltd.
Since working in business I've become very passionate about partnerships and the value they unlock.
Whilst strategies and routes-to-market may vary and can be complicated, the fundamentals of partnerships always remain the same, and very simple - transparency, honesty and availability.
Our Story
At Channelwise, we firmly believe that the right partnership can be a game-changer for any business. We've seen firsthand the incredible potential that lies in the collaboration between companies with shared goals and complementary strengths. Our story begins in the dynamic, fast-paced world of the digital payments industry, where leveraging tech integrations and forging strategic alliances is paramount to customer retention and obtain market share, but the integrity of the industry is often brought into question. Our team has experience on both sides of sales distribution channels, key contacts within technology and has worked within start-ups selling to SME's and Fortune 500 companies partnering with and selling to global brands.
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One of the things that sets us apart is our adaptability. We recognise that no two businesses are the same, and our services are designed to be as flexible as your needs require. Whether you're looking for short-term consultancy, mentorship for your team, or embarking on a long-term partnership project, we're here to tailor our approach to meet your specific demands.
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We look forward to working with you, learning about your unique journey, and helping you unlock the full potential of strategic partnerships.
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Our Clients Say
Channelwise has been instrumental in helping us execute our vision for a partnership function. Jonny was involved early in the process to help us come up with a strategy and partner onboarding process. He also assisted us with recruitment and was pivotal in the successful implementation of our agreed strategy. We could not have set up the function as efficiently as we have done without his expert advice. It is clear Jonny's experience in partnerships have given him valuable insight. He helped us clearly define our measures of success and kept us laser-focused on our ICP. It is now clear to me that a scattergun approach is never going to yield the kind of results we want from the channel.
The proof, as always, is in the numbers. We have already successfully onboarded our first two partners, negotiated terms, and had our first leads sent over. Our deal values are significant so every client we pick up through our partnerships function adds a huge amount of value to our ARR and drastically reduces our cost of acquisition. It has been a better start than we could have hoped for.
As a business, we will be leaning on Channewise for advice as we scale up the channel.
Connor Jones - Director at Wilby Jones Ltd.